Saturday, January 24, 2015

The Truth About Direct Sales

I've heard a lot of negative feedback over the years about Direct Sales companies.

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The salespeople are pushy. The companies are illegal pyramid schemes. The prices are way too high.

But keep this in mind.

There are pushy sales people at Sears, but folks still shop there.  Car salesmen are pretty pushy at times, but we still buy cars from them.

The companies wouldn't be around with the type of longevity they have if they were illegal pyramid schemes.

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The prices are higher because the product is usually better quality.  Go ahead... tell your mama that the Tupperware she's had in the cupboard since you were a wee babe is not as good as something you can buy at Walmart.

The prices are higher because here in America we pay people better.  Sure, you can find lower quality nail wraps at Walgreens, but I bet those folks who made them over in China would love to cross the Pacific and get a job at Jamberry USA.  The higher prices reflect better compensation, not just for salespeople, but for hostesses as well.  In reality most of the ladies who are in direct sales are looking for a way to pay the bills without losing out on quality time with their families.

The prices may be higher, but the customer service is usually far superior.  When was the last time someone in a blue vest at Walmart offered to deliver your items to your door?  Sure, Sears has a delivery service, but they charge extra for it.  The person who actually sold you the product doesn't deliver it.  They process the payment and then you're pushed off onto someone else.  Have you ever tried to return an appliance to a Sears store?

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Sure, there are horror stories.  I have a few myself.

Nearly 20 years ago my husband and I were invited to dinner at an older couple house.  After a tasty meal, they pulled out a white-board and began giving us the Amway sales pitch.  We were so frustrated.  We thought this couple would be great mentors to us as we were just starting married life.

I knew someone who was such a pushy salseperson that I stopped buying from that particular company completely because I never wanted to deal with them again.

Another couple I've known for a very long time have bounced from MLM company to MLM company, always trying some new business and always calling me to talk about the latest "opportunity."

These stories have taught me some things over the years.

1) Never, EVER trick someone into a business promo.  If I ask you over to my house, it's because I genuinely want to get to know you.  I don't want your money.  I don't want your friend's money.  I just want to know the amazing person you are.  If you ask me about my nails, I'll tell you, but I'm not going to try to trick you into the business.

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2) Don't be obnoxious.  Honestly, if I'm being obnoxious, please, please tell me.  I try to keep all of my business stuff separate from my personal life.  I look for ways to market my products without targeting friends and family. Even recently, I asked a couple family members to try the product for free, not because I want their money, but because I value their feedback based on their line of work.  I'll offer the opportunity to try a product I firmly believe in, but a no is a no.

3) Don't jump into MLM's lightly.  It's like the boy who cried "wolf".  Sure there are lots of direct sales companies out there.  I've hostessed parties for many of them, and will continue to do so.  These ladies are my friends and I want to support their businesses, but I also love their products.  I didn't join Jamberry to make a ton of money, although that is a perk.  I joined because I wanted to be able to wear the wraps without it impacting my budget.  I'm not going to be that lady who used to sell ____ but now she sells ____.

And that about sums it up.

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